arXiv:2608.23664v1 Announce Type: new Abstract: Reward fine-tuning is becoming an important tool for adapting diffusion models to human preferences and task-specific objectives, but existing methods largely inherit policy-gradient machinery from large language models. Unlike autoregressive models, diffusion models do not provide tractable likelihoods for generated samples. As a result, current approaches either construct trajectory likelihoods from stochastic denoising transitions or approximate endpoint likelihoods with evidence lower bound, introducing additional computation and algorithmic complexity. We demonstrate that this likelihood-based machinery is not necessary for effective diffusion reward fine-tuning. We propose reward-based velocity matching (RVM), a simple trajectory-free update that acts directly on the velocity field. RVM reinforces directions associated with high-reward generations, suppresses those with low reward, and involves an optional anchor term controlling dr...